Luxury travel SEO
Raise your profile through organic searchOnline luxury travel magazine Wild Bay Co was created to support the luxury travel industry, and to promote and showcase luxury hotels, resorts, boutique hotels, unique places to stay, luxury travel destinations and to inspire more people to take their dream holidays and vacations. Luxury travel SEO is at the heart of everything we do, which makes us ideally placed to help raise awareness of your luxury travel brand via organic search.
Wild Bay Co founder James Knock has helped more than 30 brands grow through SEO marketing over the course of his 20 year career in digital marketing, and every page on our website is optimised to feature highly in Google search rankings.
Scroll down to find out more about luxury travel SEO, how we can help to optimise your website and social channels, and how Wild Bay Co can help you increase traffic to your website, get more bookings and raise your online profile.
We also have a section dedicated to Google Ads if that’s something you’re looking for help with.
Ranking factors
While the specifics of what will make one page rank higher than another are closely guarded by Google there are certain factors that are widely regarded to make a big difference.
Demonstrating EEAT – Experience, Expertise, Authoritativeness, and Trustworthiness – is important, as is matching user search intent (really understanding what users are searching for and producing content to match their intentions), page and site speed, mobile-friendliness, user experience and the overall quality of content published. Having a strong link profile – collection of backlinks from trusted relevant websites – is also still thought to make a big difference. More than anything though Google prioritises high-quality, original, engaging, user first content and we can help you to create and implement a content plan that will meet those criteria and is likely to produce the best luxury travel SEO results.
Local SEO can also be important, especially if you’re a hotel owner or you work in marketing for a hotel. This means claiming and optimising the hotel’s Google Business Profile – which helps with visibility on Google Search and Google Maps, optimising for local searches, obtaining local relevant backlinks and showcasing location-specific services.
Luxury travel SEO content marketing
We’ll use the same tools we use for researching keywords, trends and article titles for Wild Bay Co for your website, to produce a content plan and article briefs for you, including headlines, meta titles and descriptions, the best internal links, how to structure the article and the keywords and phrases to include. We can also produce and optimise the content for you.
We’ll look to both find topics and titles that will rank well relatively quickly, as well as having the best chance to deliver the most traffic based on search volumes.
Clustering relevant articles around core topics is a good approach to tapping into competitive keywords with high search volume, and finding the gaps where there’s very little competition, but the keywords and phrases are still highly relevant to your brand offers an opportunity for higher visibility and the potential to rank very well for not yet covered areas.
Luxury travel SEO on social media
While Google doesn’t directly state social media signals are a ranking factor the traffic it can drive, the backlinks that can be created on social media platforms – whether directly linking from a well optimised profile, or from people seeing your content on social and sharing it elsewhere – and the overall uplift social media can provide to your online brand presence definitely can be.
Aside from Google, it can also make a huge difference to growing your social media accounts by actually optimising your profiles properly on those platforms.
We can advise and optimise your bio and posts, as well as advise on the best social media SEO content plan to help you make the most of all acquisition channels.
Why choose Wild Bay Co to help with your luxury travel SEO?
What makes us unique? As an online magazine, as well as advising on the best way for you to boost your SEO, we can also offer ongoing media support from Wild Bay Co, create and publish content on the website for you, and promote that content via our rapidly growing social channels which already have more than 10,000 followers – meaning you’ll get the benefit of ongoing promotion to our audience of luxury travel enthusiasts.
We can also provide all the services of a luxury travel SEO agency. We can do a free audit of your website and social channels, create an SEO content strategy and plan based on the latest keyword research, create bespoke optimised content for you for your website, and Wild Bay Co, and provide ongoing reporting, support and management of your organic search strategy.
How much does luxury travel SEO cost?
There’s no fixed amount or monthly cost for luxury travel SEO. We’ll review your site, listen to your challenges and objectives and suggest a plan that fits your brand and will achieve the best results possible within your marketing budget.
Latest hotel features
Browse our latest bespoke hotel features to see how we’ve showcased some of the most beautiful hotels, resorts and unique places to stay.
Minos Palace Resort, Greece
As we arrive at Minos Palace Resort, with its calming waterfall steps and serene poured-concrete reception, it feels like an invitation to exhale. Perched on its own private peninsula just outside Agios Nikolaos, this adults-only hideaway offers panoramic views of the Aegean at every turn – whether you’re gliding through its impossibly smooth infinity pool at the heart of the hotel, strolling along the private beach, or gazing out from the balcony of your sea-view suite.
Chewton Glen Hotel & Spa, UK
Luxurious treehouse accommodation, moreish comfort food, cosy bar fires and nowhere else to be. Chewton Glen Hotel & Spa, a 5 star Relais & Chateaux hotel bordering the otherworldly New Forest in England, took us off grid for a few days and nestled us among the trees. When people talk about slow living this is now what we think of, and where we yearn to be.
Minos Beach Art Hotel, Greece
There’s something almost dreamlike about Minos Beach Art Hotel. From the moment we stepped onto the whitewashed pathway leading to our villa, the sea glinting just a few metres away, we knew we’d found the perfect place for our babymoon.
Follow us
Find more luxury travel inspiration and amazing places to stay across our social media channels. Join the collective and tag @wildbayco in the posts and comments of the places you would love to see in our collection.
